Talentegy Wins Brandon Hall Group Award for Best Advance in Recruitment Marketing Technology 

Talentegy Wins Brandon Hall Group Award for Best Advance in Recruitment Marketing Technology 

Denver, CO – January 28, 2025 – Talentegy, a leader in Talent Experience Management and Analytics and a division of NXTThing Total Talent Solutions, has been recognized with a Brandon Hall Group Excellence in Technology Award in the Best Advance in Recruitment Marketing Technology category. 

The award highlights Talentegy’s innovative approach to optimizing recruitment marketing ROI through comprehensive analytics and actionable insights that empower organizations to measure, evaluate, and refine their recruitment strategies. 


One example of Talentegy’s impact comes from a Fortune 100 telecommunications company that partnered with Talentegy to gain unparalleled visibility into its recruitment marketing performance. The company sought better ways to showcase and enhance the ROI of its recruitment efforts while gaining a comprehensive understanding of the entire candidate journey.  

With Talentegy’s advanced tracking and custom analytics, the organization accessed real-time insights into visits and job views, along with tailored metrics like quality applicants and hires. This provided a comprehensive view of every stage in the candidate funnel—from initial visits to key milestones. By introducing metrics like Conversion Assist, which measures multiple content and source touchpoints contributing to an applicant, Talentegy provided a more wholistic view of the recruitment process. 

This partnership resulted in measurable improvements: 

  • Significant cost savings realized annually by streamlining and transitioning data and metrics tools.   
  • A 7% reduction in cost-per-application (CPA) company-wide. 
  • Specific business units achieved a 25% decrease in CPA by reallocating budgets to better-performing sources. 

“Talentegy has allowed us to revise our media mix to include tactics that give us the best ROI for our business, lowering cost per application and cost per hire. We have been able to streamline our metrics reporting into one platform in an easy and consistent way, which has made it a very adoptable tool,” said the company’s Talent Attraction Marketing Manager. 

 
Brandon Hall Group’s Excellence in Technology Awards honor innovations that deliver measurable results. Entries are rigorously evaluated by a panel of senior industry experts, analysts, and executives based on criteria such as functionality, innovation, and overall benefits. 

“In our 31st year, the Excellence in Technology Awards continue to showcase the best innovations in talent acquisition and human capital management,” said Rachel Cooke, Chief Operating Officer of Brandon Hall Group. 

Talentegy’s recognition reaffirms its position as a leading solution for companies seeking to optimize recruitment marketing, improve candidate engagement, and maximize hiring efficiency. 

“We are incredibly proud and excited to be recognized by Brandon Hall Group with the Best Advance in Recruitment Marketing Technology award. This honor reflects our commitment to helping organizations drive measurable recruitment ROI by providing unparalleled visibility into the candidate journey and empowering data-driven decision-making. Being acknowledged alongside the best in the industry is both humbling and energizing as we continue to innovate and support our clients,” said Carmen Doherty, VP, Product of Talentegy.  

About Talentegy 
Talentegy is an award-winning talent analytics platform designed to optimize recruitment and talent management. By providing real-time, actionable insights across every stage of the candidate and employee journey, Talentegy helps organizations monitor performance, measure engagement, and deliver ROI-driven strategies. The platform combines advanced analytics with a focus on candidate experience, enabling businesses to make informed decisions that drive measurable results. 

For more information, visit www.talentegy.com

About NXTThing RPO 
NXTThing RPO is a leading recruitment process outsourcing (RPO) provider dedicated to transforming the hiring journey with candidate-centric solutions. By blending advanced technology with a personalized, human touch, we help organizations streamline talent acquisition, improve hiring efficiency, and enhance the overall candidate experience. From sourcing and recruiting to onboarding, NXTThing RPO delivers scalable, tailored solutions that align with our clients’ unique business goals. With proven expertise across industries and a commitment to innovation, we empower organizations to attract, engage, and retain top talent. 

For more information, visit www.nxtthingrpo.com

About Brandon Hall Group 
Brandon Hall Group is the leading professional development company delivering data, research, and insights to human capital executives worldwide. With over 30 years of excellence, the HCM Excellence Awards are regarded as the gold standard, honoring innovations that transform the learning, talent, and workforce management industries. 

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